how to build customer trust and loyalty

      how to build customer trust and loyalty 

  

1. SAY WHAT YOU MEAN AND  WHAT YOU SAY.

THIS ADAGE IS AS APPLICABLE IN BUSINESS AS  IS ANYWHERE ELSE. NOT FOLLOWING THROUGH  YOUR BRAND’S PROMISE IS A DEAL-BREAKER FOR MOST. IF YOUR ACTION AREN’T ALIGNED WITH  COMMUNICATION YOU SHARE, PEOPLE WILL NOTICE AND QUICKLY LOSE TRUST. – TIM 

2. ACTIVELY LISTEN TO YOUR CUSTOMERS.

BRAND TRUST START WITH ACTIVE LISTENING. REALLY UNDERSTAND WHAT YOUR CUSTOMER NEED AND HOW YOU CAN HELP. PROVIDE OPTION TO GIVE CUSTOMERS A CHOICE IN THE SOLUTION, AND ENSURE YOUR SOLUTION IS CONSISTENTLY HIGH-QUALITY. DID YOU SOLVE THEIR PROBLEM? EVALUATE THE WHOLE CYCLE AND REENGAGE IN ACTIVE LISTENING  CONTINUALLY IMPROVE. CREATE SHARED BETWEEN THE COMPANY AND THE CUSTOMER. – COMPOUNDING PHARMACY

3. COMMUNICATE PROMPTLY AND CLEARLY.

WE PRIDE OURSELVES ON NOT BEING TYPICAL ATTORNEY, AND WE TRY TO AVOID THE PROBLEM THAT GIVE ATTORNEYS A BAD NAME. WE RESPOND TO PHONE CALL PROMPTLY, PROVIDE COMMUNICATION SO CLIENT KNOW THE STATUS OF MATTER AND MAKE SURE CLIENT HAVE AN EXPECTATION OF COST BEFORE WE START THE WORK. A HAPPY CLIENT  BEST WAY TO ESTABLISH VALUE. – JAMES   LAW FIRM

4. LEVERAGE TRUST SIGNAL  ACROSS YOUR DIGITAL PLATFORM.

MAKE SURE YOU ARE USING TRUST SIGNAL AS EVIDENCE POINTS TO BUILD BELIEF IN YOUR BRAND. TRUST SIGNALS INCLUDE EVERYTHING FROM WEBSITE TRUST BADGES SUCH AS THE   BUSINESS BUREAU SEALS TO VIDEO TESTIMONIALS AND ONLINE REVIEWS FROM YOUR CUSTOMER ADVOCATE. THERE IS NO SUBSTITUTE  THIRD-PARTY VALIDATION WHEN IT COMES TO BUYER TRUST. – SCOTT IDEA GROVE

5. FOLLOW THROUGH ON CUSTOMER REQUESTS.

BUILDING TRUST WITH CUSTOMER IS SIMPLE, YET SO MANY SALESPEOPLE DON’T DELIVER. YOU SIMPLY NEED TO FOLLOW UP AND DO WHAT YOU SAY  GOING TO DO. IT IS SO IMPORTANT TO FOLLOW WITH YOUR CUSTOMER’ REQUEST AND TO BE TRANSPARENT IF YOU CAN’T DELIVER THE PRODUCT  TO THEIR EXPECTATIONS. WE ARE ALWAYS HONEST ABOUT IT IF WE CAN’T MEET THEIR EXPECTATION, WHICH OFTEN  LEADS TO A SALE. – EILEEN VENN, MECHANICAL 

6. MAINTAIN TRANSPARENCY AND REGULAR COMMUNICATION.

TRANSPARENCY IS KEY TO BUILDING TRUST  OUR BUSINESS. OUR TEAM MAINTAIN A CONSTANT FOCUS ON EACH CLIENT WITH EFFECTIVE COMMUNICATION, PROACTIVE CHECK-INS, RESPECT AND SHARING INFORMATION ABOUT OUR PROCESSES WIDELY AND TRANSPARENTLY. WE ALSO PROVIDE EACH CLIENT WITH AN ANNUAL TECHNOLOGY  TO ENSURE THAT THEIR SHORT-TERM AND LONG-TERM GOALS ARE CONSISTENTLY BEING ACHIEVED. – CHRIS 

7. BE COMPLETELY HONEST ABOUT MISTAKES.

DELIVER 100% TRANSPARENCY. IF YOU MAKE A MISTAKE  IF SOMETHING WAS DONE IN  COMMUNICATE THE SITUATION AS SUCH. DON’T WRITE A LONG THESI ABOUT WHAT HAPPENEDIT HAPPENED.  DIRECT AND EXPLAIN WHAT YOU ARE GOING TO DO — THIS SHOULD ALWAYS BE ON TOP, NOT AT  BOTTOM. LEARN WHAT  MEANS TO BE “BOTTOM LINE UP FRONT.” – GENE  , INC.

8. SUPPORT THEIR CAUSES.

SOMETIMES YOUR CUSTOMER WILL ASK YOU TO SUPPORT THEM. IT COULD BE A REQUEST FOR A DONATION TO A CHARITY THAT THEY ARE RAISING MONEY FOR OR FOR GOOD OR VOLUNTEER FOR THEIR EVENTS. THAT ACT OF KINDNESS MAY FOSTER BONDS OF TRUST AND FRIENDSHIP MOVING FORWARD. – 

9. ALWAYS BE AVAILABLE AND RESPONSIVE.

IN THIS “NOW” ECONOMY, BRAND MUST RESPOND TO CUSTOMERS AS AND WHEN THEY HAVE A QUESTION. IF A CONSUMER IS PURCHASING A PRODUCT AT 3 A.M. AND HAS A QUESTION, BE SURE TO HAVE THE RESOURCES/TECH AVAILABLE TO RESPOND, EVEN IF  A BOT SENDING SOME INFORMATION RELATED TO YOUR QUESTION. RESPONSIVENESS YOU CARE. – , BRAND AND BUZZ MARKETING

10. BE ACTIVE ON SOCIAL MEDIA.

BEING SOCIALLY ACTIVE HELPS IN NUMEROUS WAYS. YOU BUILD BRAND VISIBILITY, YOU APPEAL TO MORE FOLLOWERS AND LOOKING AT THE FOLLOWERS YOU ATTRACT GIVE YOU A BETTER SENSE OF “WHO” YOUR BRAND IS. THE MORE OFTEN THAT YOU EXPOSE THIS PART OF YOUR BRAND, THE QUICKER YOU WILL HAVE THE ABILITY  BUILD THAT TRUST. – GREER, TRANSFORMED SALES